Prioritize Cybersecurity Spending
A Risk-Based Strategy for the Highest ROI
Staying on top of the latest cybersecurity developments is essential to keeping your organization safe. But with threats coming from all around — and hackers dreaming up new exploits every day — How do you create proactive, agile cybersecurity strategies? What cybersecurity approach gives you the most bang for your buck, mitigating your risks and maximizing the value of your cybersecurity investments?
Successful data breaches
In 2022, the number of people affected by data breaches increased significantly. According to the Identity Theft Resource Center's 2022 Data Breach Report, more than 1,800 data compromises were reported in 2022 — 60 fewer reports than in the previous year — but the number of people impacted by data breaches jumped by a whopping 40% to 422.1 million.
Data breaches can cause real, long-lasting impacts, as proven by some of the most infamous data breaches in history:
eBay: Hackers stole login credentials for just a few eBay employees and then pulled off a massive data breach that stole the personal information and passwords of more than 145 million users. Experts believe that the hack had ramifications on users outside of eBay — as people tend to reuse passwords on multiple sites, there's a good chance that hackers were able to access other online services using the stolen credentials.
Yahoo: In one of the biggest data breaches in history, Yahoo estimated that hackers had compromised over three billion accounts. Although hackers didn't get passwords, they did gain access to users' security question answers, increasing the risk of identity theft. The company ultimately paid $35 million in regulatory fines and had to provide nearly 200 million people with credit monitoring services and other restitution valued at $117.5 million.
Marriott: Hackers were able to spend nearly four years accessing Mariott's Starwood system, stealing data from more than 500 million hotel customers. Cybercriminals stole everything from customer names and contact info to passport numbers, travel information, and financial information, including credit and debit card numbers and expiration dates. In addition to the massive blow to its reputation and loss of consumer trust, the company faced steep fines, including a £99 million fine from the UK Information Commissioner's Office (ICO) for violating British citizens' privacy rights under the GDPR.
Prioritize a risk-based approach to boost cybersecurity ROI
Prioritize a risk-based approach to cybersecurity, ensuring that your investments address current and future threats.
Focus on your external attack surface.
Prioritize protection of end user credentials.
Prioritize vulnerability remediation across your networks and cloud services.
Integrate a threat intelligence solution